PUMA celebrates its seventy fifth anniversary and motorsport legacy with Method 1 panel dialogue

Based in 1948, PUMA’s wealthy historical past in motorsport dates again to 2001, when Jordan Grand Prix grew to become the primary Method 1 racing workforce that PUMA provided with each footwear and clothes. Since then, PUMA has collaborated with a number of the largest names within the sport, together with Michael Schumacher and Lewis Hamilton, and produced one of the best product for one of the best groups like Mercedes-AMG Petronas F1, Scuderia Ferrari and Crimson Bull Racing.

The panel speak was held in Bahrain on March 1 with Thomas Josnik (International Director Motorsport, PUMA), Mick Schumacher (Mercedes-AMG Petronas F1 Crew Reserve driver), Gregor Huebner (Senior Supervisor Sports activities Advertising and marketing Motorsport, PUMA) and Maurizio Sicco (Guide in Motorsport racewear, PUMA). They explored PUMA’s milestones in motorsport, mentioned racing merchandise from completely different eras, and spoke about what motorsport represents in the present day.

PUMA’s newest racing sneakers, SPEEDCAT PRO, have been designed based mostly on performance to help drivers of their excessive efficiency on observe. Years of innovation and know-how packed right into a single shoe, the SPEEDCAT PRO makes use of cutting-edge supplies for racing. The higher and lining are made from light-weight cloth for pace, consolation, and naturally fireplace safety.

To ensure absolute management of the pedals, the SPEEDCAT PRO comes with a low-profile rubber outsole and an EVA wedge gives simply the correct quantity of consolation whereas conserving the shoe gentle and nimble. The SPEEDCAT PRO was inbuilt compliance with the newest FIA Homologation Rules for Security Gear (FIA Normal 8856-2018) for one of the best safety in racing. The SPEEDCAT PRO additionally consists of a number of design parts that pay homage to PUMA’s racing heritage.

“PUMA is proud to have fun its seventy fifth anniversary this 12 months and in addition our legacy in motorsport business”, stated Thomas Josnik International Director Motorsport at PUMA. “Innovation, pace, and know-how have all the time been on the coronary heart of every part we do, and this occasion is a tribute to our dedication to pushing boundaries and driving change within the business.”